Architecting Cross-functional OKRs
to achieve alignment across a hyper-growth startup
Flutterwave was experiencing friction between teams due to misaligned priorities as the company scaled rapidly.
As the Delivery Lead assigned to this engagement at People Rocket, I laid the foundation of a cross-functional OKR and KPI framework to cascade top-level goals into actionable department and individual objectives with measurable key results.
This created alignment on strategic priorities across the organization, and empowered employees to share their input which was used to make decisions at an executive level.
Our Phased Approach
Iterative design, collaborative delivery
We instituted a collaborative, multi-phase process to cascade top-level company goals into actionable, measurable objectives and key results for every department and employee.
01 /
Research
We conducted stakeholder interviews and analyzed Flutterwave's growth strategy to identify 3-5 top-level company objectives.
02 /
Architecture
Worked with department heads to define team objectives and quantitative key results that laddered up to company goals and strategy.
03 /
Feedback
Implemented and analyzed cross-functional employee pulse surveys to ideate on department KPIs and gauge progress towards shared goals.
04 /
Implementation
Instituted regular OKR sync meetings to track progress and inter-departmental alignment on priorities, obstacles, and blockers.
Main Use Cases of the OKRs
Flutterwave Project Outcomes
60% of employees
Report understanding how their work contributes to strategic goals (up from 23%)
80% reduction
Of misalignments and priority discrepancies between departmental priorities
70% increase
In completion rates towards monthly goals and quarterly objectives based on OKR tracking
50% faster onboarding
Of new employee onboarding and understanding of performance evaluation tied to goals.