Cross-functional OKRs for a Hyper-Scale Startup

"How can we create alignment and focus for a rapidly scaling startup experiencing friction between teams?"

The Delivered Solution:

I designed and implemented a cross-functional OKR (Objectives and Key Results) framework that cascaded top-level company goals into actionable, measurable objectives for every department. This created radical transparency and empowered teams to align on strategic priorities.

Our Phased Approach

We instituted a collaborative, multi-phase process to cascade top-level company goals into actionable, measurable objectives and key results for every department and employee.

01 /

Research

We conducted stakeholder interviews and analyzed Flutterwave's growth strategy to identify 3-5 top-level company objectives.

02 /

Architecture

Worked with department heads to define team objectives and quantitative key results that laddered up to company goals and strategy.

03 /

Feedback

Implemented and analyzed cross-functional employee pulse surveys to ideate on department KPIs and gauge progress towards shared goals.

04 /

Implementation

Instituted regular OKR sync meetings to track progress and inter-departmental alignment on priorities, obstacles, and blockers.

Main Use Cases of the OKRs

Strategic alignment: OKRs enabled employees at all levels to see how their work ladders up to big-picture goals.
Improved communication: Regular OKR syncs increased transparency into changing priorities and dependencies.
Data-driven progress: Quantitative key results provided visibility into current progress and completion rates.
Professional development: The process identified skill gaps to inform employee training and development programs.

Flutterwave Project Outcomes

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People Rocket Project Outcomes

The project came in 15% under budget due to our efficient methodology for rapid alignment across departments.
We exceeded our projected revenue target by 20% given the expanded scope requested by the client mid-project.
Flutterwave expanded our contract to include building a employee development program.
Outcomes led to People Rocket being recognized as a thought leader in scaling startups, resulting in 3 new clients.